Describing Lyas as a "fashion narrator" rather than a critic or commentator feels curiously apt in a moment when fashion could use a little more imagination and a little less judgment. Storytelling, after all, is what he does best — with a kind of honesty that carries weight without ever feeling heavy. Unlike many of his peers, Lyas is as much a creator as he is a commentator, sculpting himself into a living performance while quietly building a world behind the scenes with two films already in the works. His energy moves through the industry like a weather system — sometimes wild, but never without purpose — electrifying the air it passes through. He learned early that the worst thing anyone could do was ask him to tame himself, and it is precisely this refusal that has shaped his path. Fired from every traditional job he attempted, Lyas carved out a future that runs on instinct, imagination, and just the right measure of delusion. In an industry that often rewards conformity, he is a reminder that sometimes it is the unruliest forces that end up remaking the landscape.
"I couldn’t be normal. My normal is crazy." - Lyas
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